Senior Marketing Leadership for Brands Ready to Scale

Fractional CMO and brand strategy for purpose-driven organizations that have outgrown ad-hoc marketing and need focus, alignment, and momentum.

Growth often gets messy before it gets strategic.

Marketing is happening, but alignment hasn’t caught up.
Teams stay busy as priorities shift.
Decisions start to feel reactive instead of intentional.

This is the moment senior leadership matters.

Trusted By Purpose-Driven Brands

Built for Founders and Leadership Teams Navigating What’s Next

Led by Jessica Dodson, Fractional CMO and Brand Strategist, Dodson Consulting provides senior marketing leadership to purpose-driven brands at critical stages of growth, when clarity, structure, and alignment matter most.

We help you move forward with focused marketing leadership that brings clarity, alignment, and momentum, blending strategic direction with creative perspective so growth becomes intentional and measurable.

We partner with brands ready to:

  • Bring senior-level marketing leadership without the cost or commitment of a full-time CMO

  • Clarify positioning, priorities, and messaging so teams stop spinning

  • Align brand, marketing, and growth strategy into a focused roadmap

  • Build momentum through smarter decisions, not more noise

Explore Fractional CMO Leadership

Without clear leadership, marketing activity increases, but impact stalls.

 

How We Help Brands Grow

  • Arrow hitting bullseye

    Brand Clarity

    Purpose, positioning, and story that guide decisions.

  • Marketing Leadership

    Marketing Leadership

    Senior-level marketing leadership that keeps growth intentional.

  • Team Alignment

    Team Alignment

    Alignment that replaces noise with momentum.

 
Diverse team around a table with laptops, engaging in collaborative problem-solving and strategic intelligence.

Who We Help

We partner with leaders and teams who are ready to turn brand purpose into real progress. From Founders building what’s next to Marketing Directors refining what’s working, we help organizations find clarity, focus, and forward momentum.

Go Deeper

The Work, Through Their Eyes

  • "Jessica is a talented marketer, a strategic thinker and valued teammate. She brings fresh eyes to projects and communicates openly and cross-functionally to ensure alignment on key initiatives. Her ability to gain consensus and build momentum toward positive business outcomes is impressive. She’s focused on results but also a true culture-builder. I thoroughly enjoy working with Jessica - she’s an asset to any team or organization!"

    — Monica Rigali, Senior Vice President of Product and Marketing at Pelican Products

  • "Jessica’s dedication to understanding and executing on Seirus’s needs made her an invaluable asset in supporting short and long-term department success plans. She not only listens, but is able to speedily evaluate and develop documents to support the collaborative process. She adapts effortlessly to needs and bandwidth, and provides positive support all along the way."

    — Danica Carey, Director of Marketing Operations at Seirus Innovation

  • "One of the best parts about working with Dodson Consulting as a small business owner is that Jessica offers new ideas and suggestions I had never even thought of. She helped check important marketing and branding boxes, while also guiding my company to stretch into new places I had never imagined. She goes above and beyond with her support!"

    — Loretta Turner, Founder & Wellbeing Strategist at Do Go Leadership Collective

Ready to move from scattered efforts to strategic clarity?

Book a Meeting
Vintage compass and map on a desk, representing strategic navigation, thoughtful planning, and grounded guidance.

Let’s connect brand, marketing, and growth into one clear direction.